The Brand Algorithm
  • Home
  • Topics
  • About
Sign in Subscribe
AI Win Loss Analysis: Terms Demystified

AI Win Loss Analysis: Terms Demystified

Your Sales Team Is Flying Blind — And the CRM Is Making It
Read more
Florian Radke
B2B Brand Architecture Terms Demystified

B2B Brand Architecture Terms Demystified

Why Most B2B Companies Are Sitting on a Portfolio Time Bomb B2B
Read more
Florian Radke
Brand Distinctiveness Measurement: The Ins and Outs

Brand Distinctiveness Measurement: The Ins and Outs

Your Brand Has 8 Seconds to Be Recognized — or It's
Read more
Florian Radke
The Ultimate Guide to AI Competitor Monitoring Tools

The Ultimate Guide to AI Competitor Monitoring Tools

Your Competitors Are Moving Faster Than Your Last Quarterly Report AI-powered
Read more
Florian Radke
A Practical Guide to B2B Brand Storytelling

A Practical Guide to B2B Brand Storytelling

Why Most B2B Brands Are Invisible (And What Actually Fixes It) Your
Read more
Florian Radke
The Complete Guide to Mental Availability Brand Strategy

The Complete Guide to Mental Availability Brand Strategy

The Brand That Comes to Mind First Wins — Everything Else Is a
Read more
Florian Radke
Compare AI Competitive Intelligence Tools

Compare AI Competitive Intelligence Tools

Your Competitors Are Copying Your Features in Real-Time, and Your Expensive
Read more
Florian Radke
Detailed Guide to B2B Brand Positioning Framework

Detailed Guide to B2B Brand Positioning Framework

Why Most B2B Brand Positioning Fails: The Five Fatal Execution Traps Most
Read more
Florian Radke
The Ultimate Guide to Distinctive Asset Grid
Brand Strategy

The Ultimate Guide to Distinctive Asset Grid

Most CMOs guess which brand assets actually drive recognition. The distinctive asset grid replaces that guesswork with a data-driven map of fame and uniqueness — showing you exactly where your brand equity lives.
Read more
Florian Radke
Step-by-Step Guide to AI for Competitive Analysis
Competitive Intelligence

Step-by-Step Guide to AI for Competitive Analysis

Your competitors move faster than any quarterly report can capture. Here's how to use AI for competitive analysis to turn scattered signals into a real-time intelligence layer that feeds sales, product, and brand.
Read more
Florian Radke
Cheat Sheet to B2B Branding Strategies
B2B Marketing

Cheat Sheet to B2B Branding Strategies

In the AI era, your B2B brand is the one advantage competitors can't copy or automate. This cheat sheet shows how to build the credibility infrastructure that shortens sales cycles and wins high-stakes deals.
Read more
Florian Radke
The Complete Guide to Building Distinctive Brand Assets
Brand Strategy

The Complete Guide to Building Distinctive Brand Assets

As AI floods every channel with generic content, distinctive brand assets are the moat that compounds. Here's how to audit, design, and protect the brand codes that make you instantly recognizable.
Read more
Florian Radke
The Brand Algorithm © 2026
  • Sign up
Powered by Ghost